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Retaining the Future: Effective Employee Retention Strategies for Millennials & Gen Z
Retaining key employees is crucial for the success of any organization. Having a team of a dedicated and committed team of employees not only helps in achieving business goals but also contributes to a positive work culture. Effective Employee Retention Strategies can help retain your top-performing team members for better productivity. Keeping employees productive and […]
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Celebrating Women: Loyalty Campaigns for International Women’s Day
As International Women’s Day is around the corner, people across the globe are coming together to celebrate women’s rights, equality as well as their achievements. This is an ideal opportunity for your business to launch unique seasonal campaigns and empower your female customers like never before. To emphasize your commitment to women’s rights and achievements, […]
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From Nomination to Victory: Novus Loyalty Gets Crowned for its Excellence in Finance at FiNext Dubai
Yet again, it’s a reigning glory for Novus Loyalty for its unwavering commitment to innovation in loyalty management in the finance sector. FiNext conference 2024 was all about recognizing the trailblazers in the fintech domain, and Novus Loyalty stood out in the category of Excellence in finance. FiNext Dubai was held on the 28th and […]
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All You Need to Know About Bank of America & Starbucks Loyalty Partnership
Having a dedicated loyalty program is not just a choice but an essential aspect for a business to succeed as it helps to build stronger relationships with customers. Offering relevant and valuable rewards through your customer loyalty program motivates customers to continue purchasing. Attracting and retaining customers is crucial for the business’s long-term growth, which […]
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What Makes POS Promotions a Boon for Retail Businesses?
Talking about retail businesses, there has been a tremendous shift from traditional POS systems into new ones with personalized in-store promotional experiences aligned with the evolving demands of today’s customers. Research in 2020 found that 59% of retailers prefer POS systems with omnichannel capabilities and another 52% wish to upgrade their POS systems. As we […]
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Evolution of Customer Loyalty: Highlights from 2023 and Anticipated Trends for 2024
Customer satisfaction isn’t limited to the products or services any longer. Modern customers want more than just quality. They want rewarding opportunities to repeat sales with a brand. Let’s say there are two brands—X and Y. The brand X has been in business for a long time and has built a loyal customer base owing […]
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Instant vs. Delayed Gratification- Which One Works Best for Your Loyalty Program?
Nearly 70% of customers agree that a loyalty program is not enough for retailers to maintain customer loyalty than ever before. That is why retailers must understand that customers today have little or no patience and instantly want everything. Instant gratification has become essential in our fast-paced society, especially for millennials and Gen Zs who […]
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How to Build Loyalty by Eliminating Insincere Communication?
A customer registers a complaint about a service or product on your website and gets an automated response saying, “Thanks for registering your complaint, our team will look into it shortly.” Nothing looked wrong in this response until a customer who required personalized assistance to build loyalty got into the loop of automated messages with […]
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Personalized Loyalty Programs- The Key to Business Success
Customer loyalty programs are no longer an option but a necessity for business success irrespective of the business shape and size. Basic and traditional loyalty programs don’t work as more and more customers expect personalized experiences for individual buying trends and preferences. As we enter the new era of loyalty programs marked by hyper-personalization, business […]
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Excellence in Finance: Mr. Deepak Tomar’s Take on Innovation in Loyalty
FiNext Conference 2024 is just around the corner, and all eyes are on the nominations. It is one of the most anticipated FinTech conferences to feature leaders and experts from across the world. With Novus Loyalty getting a nomination for Excellence in Finance for innovation, Mr. Deepak Tomar, CEO of Novus Loyalty, has shared his […]